Key News and Events in the Augmented and Virtual Reality Technology World – September 2018
Key News and Events in the Augmented and Virtual Reality Technology World – September 2018
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Benefits of Virtual Reality
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Mozilla Trumpets Altered Reality Browser

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mozilla plans new firefox browser for virtual and augmented reality devices


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The Mozilla Foundation on Tuesday unveiled its plans for Firefox Reality, a browser designed specifically for mixed reality headsets.

The browser combines the beneftis of Mozilla's existing Firefox browser -- most notably the robust performance of its Firefox Quantum technology -- with Servo, its experimental Web engine.

Using Servo, Mozilla plans to experiment with entirely new designs and technologies for seeing and interacting with the immersive Web.

"We believe that the future of the Web will be heavily intertwined with virtual and augmented reality, and that future will live through browsers," wrote Sean White, Mozilla's senior vice president for emerging technologies, in an online post.

"That's why we're building Firefox Reality, a new kind of Web browser that has been designed from the ground up to work on standalone virtual and augmented reality (or mixed reality) headsets," he added.

Most People Haven't Tried It Yet. Virtual reality keeps growing in popularity. One study found that only one in three people in the United States have actually tried virtual reality. That means that there is still more room for acceptance among consumers in the country. On a positive note, nearly 90 percent of people were aware of virtual reality, which also means that many people have a basic understanding of the technology, even though they have not yet experienced it in person. The future is bright for the industry.

Cross-Platform Solution

Virtual reality needs its own kind of Web browser because the Web currently is designed for 2D, said Hunter Sappington, a researcher with Parks Associates .

"As solutions like Mozilla's become more widely available, they will open up new possibilities for presenting and consuming 3D information on the Web," he told LinuxInsider.

"Firefox Reality is a way for consumers to better browse the Web in VR, but its existence also serves as a sort of toolkit that may encourage Web developers to innovate in new ways in order to help their website stand out," Sappington pointed out.

Firefox Reality has a number of virtues, noted Mozilla's White.

For example, it's the first cross-platform browser for mixed reality. Other solutions for browsing on standalone headsets exist, but they're closed and platform-specific.

"A lot of content that will be created for these headsets will be done in a browser format, but you have different operating systems that run on these devices," explained Bob O'Donnell, chief analyst at Technalysis Research .

"What this browser does is free content creators from having to build for a particular platform," he told LinuxInsider.

PSVR headset was developed from Sony engineers tinkering in a Lab building quietly without any executive direction.

Firefox Reality reflects a trend away from apps that both Mozilla and Google recently have advocated, observed Eric Abbruzzese, a senior analyst with ABI Research .

"A browser to access all content is ideal for augmented reality and mixed reality, as the breadth and variety of content both in type and source is wide, and users will become disinterested the more apps they need to install," he told LinuxInsider.

Better Privacy

Firefox Reality is the only open source browser for mixed reality, White noted.

"Not only does this make it easier for manufacturers to add the browser to their platform, but it provides a level of transparency that our users have come to know and expect from Mozilla," he wrote.

Privacy will be another strong suit for the new browser, White maintained. "Mixed reality is still new. We don't yet have all the answers for what privacy looks like in this new medium, but we are committed to finding the solution."

In an augmented reality setting, there's a good reason for heightened concern about privacy, said Ross Rubin, principal analyst at Reticle Research .

"It's more than just tracking websites you've visited," he told LinuxInsider. "It's your physical presence that can be tracked over time."

Challenges Ahead

Kids Aren’t the Only People Interested in VR. Both Generation Z and Millennials are interested in trying virtual reality, but Baby Boomers aren’t far behind. According to research by Greenlight VR and Touchstone Research, 64 percent of Baby Boomers have positive feelings about virtual reality.

Firefox Reality will offer superior performance, according to White.

"We know fast," he wrote.

"We have decades of experience with Web compatibility, and last year we released Firefox Quantum -- a browser that was rebuilt for speed," he pointed out. "All of that knowledge, technology and experience will allow us create a best-in-class browser for mixed reality headsets."

Firefox Reality will face some challenges to its widespread adoption, however.

"Trying to move from the heavily ingrained app approach to a browser goes against the status quo," ABI's Abbruzzese explained.

There are also many uncertainties in the market, he added, such as consumer interest in AR and VR, and content creators wondering if it's worth creating for it.

What's more, consumers continue to be discouraged by pricing.

"Prices are higher than people want to pay," Technalysis' O'Donnell said. "They want to pay in the (US)$200 range."

Potential Killer App

Making a play to be the go-to software for VR/AR content has some obvious benefits for Mozilla, Abbruzzese noted.

The Stuntmaster and the Cybermaxx. The 1990s were huge for the development of VR, even though the devices didn’t truly capture the market the way they did now. However, they were nonetheless extremely immersive for the time. Two of the most notable head mounted displays are definitely the Cybermaxx by Victormaxx and the Stuntmaster. They basically had an LCD screen embedded in a visor, that had a head tracking system, colorful stereoscopic 3D with a price tag that was a bit below $1000. Both devices also had huge support from games on both console and PC, but they didn’t achieve the huge success the industry needed.

"It opens up the rest of Mozilla to interact with the AR/VR market more directly," he explained. "Tying into WebXR allows a seamless transition from browser portal to content experience, and that kind of simplicity has been missing thus far."

It also positions Mozilla to take advantage of a growing market.

"If AR and VR grow the way we expect it to from a customer demand perspective in the next few years, Mozilla has a shot as being the browser of choice for these early adopters and early mainstream adopters," said Lewis Ward, IDC's research director for gaming.

"Some of these VR/AR platforms may be locked down, however, so it's not clear the Mozilla option will be available on all them," he told LinuxInsider. "For the ones that do allow it, Firefox Reality could turn out to be a killer app if Mozilla nails it, and that's good for the entire market."

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